Print advertising used to work great for finding buyers. In the late 2000's, Realty San Miguel would often have five or more pages of print ads, and we had buyers coming into our office almost weekly asking if they could see the properties that they had circled in the paper.  

Although we know it’s exciting to see your property in a print ad, what you might not realize is that since 2014, those ads have been producing very few buyers. In fact, more than 85% of buyers have shifted to shopping for real estate digitally. That’s why we’ve chosen to spend our time and money investing in the platforms that provide the most exposure to potential buyers, specifically, our website and social media channels. In 2023, our website alone received 2.7 million page views!

The Realty San Miguel website is also responsive, which means it’s specifically designed to seamlessly transition from a cell phone display to a large desktop display without losing any formatting, text or photos in the process. This ensures that folks searching on their cell phone or tablet will be able to easily view your property. Research shows that 68% of web traffic is coming from these small devices, so we’ve made sure that everything displays perfectly on devices of all sizes.